Customs · Trade

Import customs essentials
for overseas brands and buyers

Bringing goods into Korea is more than duties and VAT. Here are the practical essentials — who files the import declaration, how dutiable value is calculated, category-specific import requirements, country-of-origin labeling, and undervaluation penalties — based on Korea Customs Service and Easy Law references.

~5 min read Customs · Duties · Requirements As of 2026 · Source: Korea Customs Service / Ministry of Government Legislation

Who files, when, and with what

Who files: The cargo owner (importer) files the import declaration with customs directly, or through a licensed customs broker. Under Plan B, KONIVO files as Importer of Record (IoR); under Plan C/D, your own Korean branch or entity files under its own name.

When to file: Filing normally happens after the goods arrive, though for expedited clearance you can file before arrival (5 days ahead for sea freight, 1 day for air freight). You must file within 30 days of the goods entering a bonded area.

Required documents: the import declaration (filed electronically), documentation establishing the dutiable value (the invoice), a copy of the bill of lading (B/L) or air waybill (AWB), a packing list, a certificate of origin where applicable, and category-specific evidence (an import notification certificate, a quarantine certificate, etc.).

Customs ID code: To clear customs under your own name, you need a business customs ID code issued by the Korea Customs Service (applied for through UNI-PASS).

Dutiable value · customs duty · import VAT

Dutiable value is calculated on a CIF basis. The taxable base is the goods' price plus international freight and insurance to the Korean port of arrival. Calculating off the FOB price alone results in underdeclaration.

Customs duty = dutiable value × duty rate. The duty rate varies by HS code (tariff classification). Goods covered by an agreement such as the Korea-US FTA can qualify for a preferential (treaty) duty rate with a certificate of origin.

Import VAT (10%) = (dutiable value + customs duty + any individual consumption tax, etc.) × 10%. Because it's levied on an amount that already includes duty, your effective tax burden is the duty rate plus 10% on top of that.

Payment deadline: payment is due within 15 days of the date your tax declaration is accepted. Importers that qualify as compliant taxpayers can use monthly payment (settling that month's tax in a single payment at month-end).

How this works under Plan B
KONIVO prepays customs duty and import VAT as the importer, and that amount is disclosed transparently as an at-cost deduction on your monthly settlement statement. KONIVO files and deducts the import VAT input-tax credit for the portion cleared under its own name.

The leading cause of clearance delays and rejections

Any license, notification, or inspection requirement set by the relevant law must be satisfied before clearance. Failing to meet it gets the shipment held or rejected.

CategoryGoverning law / agencyRequirement
Food · Health Functional FoodFood Sanitation Act · Health Functional Food Act / MFDSImport food notification, etc. (no clearance if unmet)
CosmeticsCosmetics Act / MFDSDesignating or outsourcing a responsible distributor; a standard pre-clearance report
Medical devicesMedical Devices Act / MFDSItem license, certification, or notification
Electrical & household goodsElectrical Appliances and Consumer Products Safety Control Act / KATSKC certification (no clearance without it)
Children's productsSpecial Act on Children's Product Safety / KATSKC safety certification, safety confirmation, or supplier conformity declaration, plus safety testing
Household chemical productsHousehold Chemical Products and Biocides Safety Control Act / Ministry of EnvironmentApproval or notification
Food & live animals/plantsSpecial Act on Import Food Safety Control · Plant Quarantine Act, etc.Quarantine
How to check
You can look up KC-certification applicability at the Product Safety Information Center (safetykorea.kr), and food/cosmetics requirements at MFDS (mfds.go.kr). KONIVO checks requirement compliance before shipping to prevent a rejection at the border — though the cost and process of obtaining a certification remain the brand's responsibility.

A "Made in ___" mark is mandatory

Under the Foreign Trade Act, imported goods or their packaging must carry a country-of-origin mark a consumer can identify, and the import declaration must state whether, how, and in what form it's marked. A missing or incorrect mark can mean a held shipment, a corrective order, or a fine.

There are standards for the mark's placement, size, and language (Korean must appear alongside it), so KONIVO reviews this at the label-design stage.

Don't understate the invoice amount

Declaring a value below the actual transaction price ("undervaluing") to reduce duty is illegal.

Customs can still assess additional duty after the declaration is accepted, through a post-clearance review. When KONIVO is the importer (IoR), primary tax liability and declaration responsibility fall on KONIVO, so submitting an accurate invoice and documentation is a contractual obligation.

A common mistake
Arbitrarily lowering the transfer price between HQ and a Korean entity (Plan D) creates problems on both the customs and corporate-tax side. Plan D includes advice on setting up a transfer-pricing policy.

When you return or dispose of returns and defective goods

Duty already paid can be refunded in these cases: ① an overpayment, ② re-exporting or disposing of goods that don't match the contract (non-conforming goods), ③ a refund on raw materials used for export (under the Act on Special Cases Concerning the Refund of Customs Duties). KONIVO handles the refund application and the customs procedure.

Direct overseas shipping follows different rules

When shipping directly from overseas to a Korean consumer, as in Plan A (cross-border), list clearance / simplified clearance (overseas direct purchase) rules apply under the individual buyer's own name, and an international courier handles the personal clearance. The buyer needs a personal customs ID code, and the duty-free threshold and requirements vary by item price and category. See the "Overseas direct-purchase customs guide" link below for the detailed procedure.

Official government sources

This guide is based on the official sources below. Check the source text for the latest rules.

Import customs procedure guide (Ministry of Government Legislation) Customs duty & VAT payment guide (Easy Law) Overseas direct-purchase customs guide (Easy Law) Korea Customs Service UNI-PASS electronic customs · customs ID code Customs Law Information Portal (tariff rates · HS code lookup) Ministry of Food and Drug Safety (MFDS) Product Safety Information Center (KC certification) KOTRA Invest KOREA (foreign investment & incorporation)

Links go to each agency's official site. Rules change periodically, so confirm the source text and check with KONIVO before you rely on this for an actual customs clearance.

Related Guides

Wondering which entry structure fits your situation?

It starts with a few simple questions. Get a consultation report within 3 business days.
No sales calls.

Request a free consultation